Nike — Talent Program
Omek and Nike joined forces on a specialized hiring program. It attracted highly qualified tech and digital professionals and established a talent pool for future roles.
The challenge
Nike approached Omek with a specific set of objectives. They aimed to enhance the diversity of their digital department, streamline their hiring procedures, and establish a talent pool for future job openings.
Our approach
We worked closely with the hiring and business teams to understand their unique asks and challenges — developing a tailored approach suited for their needs.
The program kicked off with our recruitment team carefully selecting a group of top candidates from the tech and digital field.
Over six weeks, participants had a chance to interact with Nike's leadership and recruitment teams. They participated in workshops, tackled assignments, and gained firsthand insights into Nike's work environment.


What we did
Our team played a pivotal role in the program's concept development, communication rollout, community engagement, session moderation, interview prep, and post-session feedback.
The atmosphere from the moment the Nike team and candidates connected was incredibly positive, with everyone feeling like they were all on the same page, supporting and motivating each other.
Key results
An open role was quickly filled by one of our candidates. Additionally, 70% of the other participants received recommendations to proceed in the hiring process, earning them a spot on the shortlist for future job openings at Nike.
This program not only provided support to the community but also fostered a sense of unity and focus among Nike’s internal teams.




Our role
Strategy
Planning complete program
Concept development
Content strategy for sessions
Communications
Creative direction
Visual design
Copywriting
Recap script writing
Production
Speaker prep and communications
Hosting and moderating
Community engagement
Project management
Post-session review
Impact report
Post
Film production
Editing
Motion
Related case studies
Nike
Location
Patagonia
Location
For press and general inquiries contact hello@myomek.com
Amsterdam, The Netherlands